6.20.2014

Scrunchies are back with Chelsea King + an Instagram Giveaway!

Cheers to the weekend!
When we were getting ready for our Vegas trip {which happened almost a month ago – time flies!}, I was trying to think of something cute and fun that I could gift the girls, and it had to be something that they could use in Vegas, as well as over and over again once we returned back to reality {our reality meant Vancouver, BC}.

I came across Chelsea King on Instagram and we instantly hit it off!  Not only are they a local company, but they’re bringing back a trend that is all too familiar with those growing up in the late ‘80s and early ‘90s – the SCRUNCHIE!

Yes, you heard right!  The scrunchie is back and it’s back with style.  Owners, designers and sisters, Emily and Olivia, are the creative minds behind Chelsea King which started out as a hobby and is now growing into a successful {not to mention popular!} business.
Lucky for me, I was able to gift my Vegas gals with their very own Chelsea King scrunchies thanks to Emily and Olivia.  Not only are their designs on trend {think palm trees, black and white stripes, and flamingos}, but they are very generous in size and go perfectly with that top knot while you’re lounging poolside.  These are not your ‘80s or ‘90s scrunchies – they’re carefully made with love using quality fabrics that will last years down the road.
We asked Emily and Olivia a little bit about Chelsea King.  Here’s what they had to say:

Q:  We love supporting local companies and small businesses.  Tell us a little bit about yourselves!
A:  We are Emily and Olivia, sisters and best friends from Vancouver. Emily is a school teacher and mum, and Olivia is an assistant at a sales and event company. We both enjoy fashion, cooking, photography, and a good holiday.


Q:  You brought scrunchies back! What motivated you to start Chelsea King and where did the name come from?
A:  The idea first came about when Olivia was living in London and working at The Savoy. While at afternoon tea during a visit from Emily, we noticed a girl wearing a scrunchie and both fell in love with the look and knew it was something we needed to begin incorporating into our own style. We began to look for stylish scrunchies and were unable to find any; therefore, we decided to make our own in a new chic and modern way. At the time Olivia lived in Chelsea, London on Kings Road, which is how the name came to be.


Q:  We love all the cute, on trend prints in your shop. Where/what is your "go-to" for style inspiration?

A:  It's important for us to stay on trend when it comes to prints and textiles. We are constantly looking at new runway style trends for inspiration.


{Win It!}

Head over to our Instagram page {@swankmama} for a chance to win a Chelsea King scrunchie for both yourself and a friend! To enter the giveaway, you must:

1. Follow @swankmama and @shopchelseaking via Instagram

2. Repost the giveaway post on @swankmama’s Instagram page, tag @swankmama, @shopchelseaking AND a friend

3. Use the hashtag #topknotstyle

If your Instagram settings are set to private, please leave a comment on our Instagram contest photo to let us know. Please note that this giveaway is in no way affiliated with Instagram or its partners.  Giveaway ends Friday, June 27, 2014.


Disclosure: The views expressed in this review are my own and do not represent the opinions or views of Chelsea King. We received product from Chelsea King in order to conduct this review. Note that SwankMama does not accept responsibility for sponsors that do not fulfill their giveaway duties. Winner will be contacted via email and will have 48 hours to respond, otherwise, a new winner will be chosen at random.

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